ResourcesThe Future of Workplace Communication: Breaking Through the Digital Noise

The Future of Workplace Communication: Breaking Through the Digital Noise 

In today’s digital-first world, internal communication teams face a paradox: Your people are inundated with messages yet remain disconnected from critical information. With overflowing inboxes, constant pings from Teams or Slack, and underutilised intranet platforms, organisations struggle to ensure that colleagues see, absorb, and act on key messages. 

So, how can companies cut through the clutter and deliver messages that truly resonate? The future of workplace communication lies in rethinking the delivery model—moving beyond traditional channels and leveraging passive, high-frequency digital touchpoints to keep teams informed and engaged. 



The Digital Overload Challenge 

The average people receives 120+ emails per day. Add to that the barrage of chat notifications, newsletters, and corporate updates, and it’s no surprise that engagement rates are dropping. People are tuning out, overwhelmed by an always-on flow of information. 

This shift in digital behaviour means that traditional internal communication methods—email updates, intranet announcements, and even team meetings—are no longer enough. Important messages often get buried or ignored amid the daily flood of digital noise. 

The Need for a Multi-Touchpoint Communication Strategy 

Traditionally, internal comms have relied on email, intranets, and meetings to deliver updates. But these channels are facing diminishing returns

To reach people effectively, communication teams must adopt a multi-channel approach that integrates both active and passive touchpoints. While emails and chat platforms will always have a role, they should not be the only tools in the mix. 

Instead, companies should leverage ‘glance media’—screens that people naturally encounter throughout their workday. This includes: 

Instead of competing with emails and chat notifications, this approach works alongside them—ensuring employees absorb key messages naturally as part of their workday. 


The Power of ‘Glance Media’ in Workplace Engagement 

Glance media works because it is high-frequency but low-effort. People don’t need to check their inbox or click a link; the message is simply there, consistently reinforcing key takeaways. For example: 

By embedding passive, high-visibility reinforcement tools into their internal comms strategy, organisations increase awareness without adding to digital fatigue. 


How AI is Shaping the Future of Workplace Communication?

AI isn’t just a tool—it’s a shift in how information flows, decisions are made, and messages are crafted across the organisation. As AI platforms like Microsoft Copilot become embedded in daily workflows, the role of internal communicators is rapidly evolving from content creators to curators, strategists, and enablers of trust and alignment.

AI can automate repetitive tasks, generate first drafts, and even tailor messages to different audiences. But while AI may increase content volume and speed, it doesn’t guarantee that key messages land, resonate, or drive action.

That’s where internal comms teams step in—not just to oversee the content, but to orchestrate how and where it shows up. Passive channels like digital signage, screensavers, and lock screens become essential in this new landscape. They act as reinforcement layers, bringing AI-generated insights, training takeaways, or change communications back into view—without adding more to employees’ inboxes or calendars. 

In an AI-driven workplace, the human touch remains vital:

AI may write the message—but internal comms ensures it’s seen, understood, and remembered.

Future-Proofing Workplace Communication 

As organisations continue shifting towards hybrid and asynchronous work models, communication strategies must evolve. Here’s what future-focused teams should prioritise: 

The future of workplace communication is not about increasing the volume of messages—it’s about improving the visibility and effectiveness of key communications. Organisations that embrace multi-touchpoint engagement will build stronger, more informed, and more connected workplaces. 


 

Engaging Messaging that Sticks: The Next Step 

Simply displaying content on screens isn’t enough. The real challenge lies in: 

That’s where Vibe comes in. We empower communication teams to: 


Want to see how this could work in your organisation? Contact us today and discover how Vibe can help you cut through the noise.